The Thing?

On a road trip to the Chiricahua Mountains, we stopped at this gas station/museum near Willcox, Arizona. For miles and miles before this exit, there were signs leading up to.....THE THING.  The signs plant a subliminal message in your head long before you get there.....and also by placing a Dairy Queen next door to the museum to cool you off.  Clever marketing strategy:)  We had to stop and fill up on gas and grab some ice cream for the long drive ahead of us. While I was in the store, I had the option of paying 1 dollar to see what THE THING was all about, but I didn't. Why not? Well, I love seeing the signs and thinking about what it could be.  Each time I drive past those signs, it's a nastier and scarier image than before.  For me, some things are better left to the imagination. And you?